Mobile App Design Transformation for Guesty Lite and Pro: A Case Study in Figma Design System Implementation
Discover how the Guesty Lite and Pro mobile applications were redesigned with a user-centric approach, leveraging Figma’s advanced design system and variables to enhance functionality and user experience.
Company
Guesty
Role
Lead Product Designer
Year
2024
Industry
Property Management (SaaS)
Introduction
Guesty is a leading property management software provider that aims to simplify operations for property managers and owners. The company was looking to overhaul its mobile applications, Guesty Lite and Pro, to meet the evolving needs of its user base and stay ahead of the competition in the industry.
Challenge
The original Guesty Lite and Pro apps had a fragmented user interface and lacked screen consistency. This resulted in a confusing user experience and made it difficult for users to navigate the apps. Furthermore, the apps were not fully leveraging the capabilities of modern design tools, leading to inefficiencies in the design process.
Solution
As the Lead Product Designer, I spearheaded the redesign of the Guesty Lite and Pro apps. The project involved creating a new design system in Figma, a leading design tool known for its advanced features like variables. This design system served as the foundation for the app redesign, ensuring consistency across all screens and improving the overall user experience. The use of variables in Figma allowed for a more efficient design process. Changes could be made globally across the design system, saving time and reducing the likelihood of errors. The redesigned apps featured a more intuitive navigation structure and a cleaner, modern aesthetic aligned with Guesty’s brand identity.
Summary
The redesign of the Guesty Lite and Pro apps was a resounding success. Post-launch, the apps saw a significant increase in user engagement, with a 30% increase in daily active users and a 25% decrease in user-reported issues. The implementation of the Figma design system also streamlined the design process, reducing the time spent on design updates by 40%. This project showcased the power of a user-centric design approach and the benefits of implementing an advanced design system.