How I Stay Focused When Managing Multiple Stakeholders and Projects
Working as a product designer often means juggling several projects at the same time. One day I’m refining a mobile app for a fintech startup, the next I’m preparing flows for a global eCommerce platform. Different industries, different time zones, different stakeholders, all expecting clarity and progress.
The challenge? Staying focused and actually doing the deep work that makes designs successful. Over the years, I’ve learned a few strategies that keep me organized, sane, and productive, even when the Slack messages don’t stop.
Why Context Switching Destroys Productivity
Let’s start with the enemy: context switching.
Every time I jump from one stakeholder’s request to another, I lose focus. It takes time to reload my brain and remember where I left off. The result? Slower work, shallow thinking, and higher stress.
The truth is, multitasking is a myth. If you want to deliver quality design, you need to create an environment where deep work can actually happen.
My Non-Negotiables for Deep Work
Here are the habits I follow religiously to keep my focus intact:
Time Blocking
My calendar isn’t just for meetings, it’s my focus blueprint. I block 2–3 hours of “deep work” every day, no meetings allowed. If it’s not on the calendar, it doesn’t exist.
No Slack on My Phone
I removed Slack from my mobile a long time ago. This simple move stopped work notifications from creeping into my evenings and weekends. Honestly, most “urgent” pings can wait.
Notifications Off by Default
My phone and laptop stay on silent. I check messages on my schedule, not when someone else decides to send them. This single habit reduced my distractions by more than half.
Async First
Instead of live meetings for every update, I rely on async communication: Loom videos, Notion updates, and Figma comments. It saves everyone time and keeps the project moving without endless calls.
Stakeholder Alignment
Before I dive into Figma, I always clarify three things:
Who makes the final decision?
What does success look like?
What’s the one metric we’re aiming for?
Getting alignment upfront saves hours of unnecessary back-and-forth later.
The Tools That Keep Me on Track
Jira for tasks, briefs, and stakeholder management
Figma for design and clear feedback loops
Google Calendar for strict time-blocking
Clockwise to auto-protect my focus hours
Gmail Zero twice a day to keep emails under control
I don’t use 20 apps. I just use a few consistently, and that makes all the difference.
The Mindsets That Changed Everything
Over time, I’ve adopted a few mental rules that guide how I work:
1. One thing at a time beats multitasking every time.
2. Clarity before creativity. A solid brief always leads to better design.
3. Progress over perfection. Iterating is better than getting stuck polishing details.
These sound simple, but they’re what keep me sane when I’m working with teams across different industries and time zones.
What Changed When I Took Focus Seriously
Since implementing these habits, my work has completely transformed:
I deliver faster and with more confidence.
My designs feel intentional, not rushed.
I’ve reclaimed evenings and weekends for family.
Stakeholders respect my time more because I respect it myself.
It wasn’t an overnight change, but the payoff has been huge.
Final Thoughts
If you’re constantly jumping between meetings, chats, and Figma tabs, you’re probably not doing your best work, you’re just surviving. Start small. Turn off Slack on your phone. Block two hours in your calendar tomorrow for deep work. Protect your time, and you’ll see the difference immediately.
Deep work isn’t a luxury in product design; it’s the only way to deliver meaningful results.